Dubai Shopping Festival kicks off with 12-hr super sale!

• The month-long annual event, taking place until January 28, 2018, will also feature mega raffles.

The wait is finally over! With mega sales and one-of-a-kind outdoor markets, spectacular fireworks, the 23rd edition of the Dubai Shopping Festival officially kickstarted today.

The month-long annual event, will culminate on January 28, 2018 and will feature mega raffles that offer residents and visitors prizes worth up to Dh1 million.
12-hour super sale.Organised by the Dubai Festivals and Retail Establishment (DFRE), the festival began with a 12-hour super sale from midday until midnight on December 26.

The sale is on at all the Majid Al Futtaim shopping malls in Dubai, including The Mall of the Emirates and City Centres. Shoppers can enjoy a discount from 20-90 per cent during the sale. Moreover, shoppers who spend Dh200 can enter a draw to win a grand prize of Dh50,000. The winner will be announced on Tuesday midnight at City Centre Mirdif.

Other in-mall entertainment activities include the New Year's Eve special shows, which are scheduled to take place from 7pm on December 31. Four consecutive fireworks will ring in the New Year.

Retail partnerships

The DSF has partnered with various retail outlets, giving interiors-lovers the chance to win a specially-curated DSF Concept Room complete with top-of-the-range furniture and worth up to Dh10,000 if they spend Dh1,000 at participating stores.

The Dubai Gold and Jewellery Group Mega Jewellery Retail Promotion is giving 100 lucky winners the opportunity to walk away with 33kg of gold. Those who spend a minimum of Dh500 will get raffle tickets for the draw and every day three lucky shoppers will win gold - one half kilo and two quarter kilos each. The final winner will go home with 1kg of gold.

Fireworks

The DFRE has organised 36 spectacular firework nights during the 23rd edition of the festival. Residents can book a table at a great viewing spot, or take a picnic to enjoy these displays in great vantage points across Dubai such as The Beach, La Mer, and Al Seef.
DSF Pass

The DSF Pass is the ultimate gateway for people to get all-inclusive entries to the attractions in Dubai, and also be able to save 65 per cent on restaurant bills, tours, shopping etc. There are a variety of options available when it comes to choosing the DSF Pass with the price starting from Dh399.

Friday surprises: One day deals

The DSF this year will also boast of special offers on every Friday of the Dubai Shopping Festival. The brands will be reducing the prices of their products from 10:00am in the morning to 12:00pm in the night. The details of each of the offers will be made available on the DSF social media channels.

The dates of the DSF Fridays are as follows

First Friday: 29/12/2017

Second Friday: 5/01/2018

Third Friday: 12/01/2018

Fourth Friday: 19/01/2018

Fifth Friday: 26/01/2018

Note: The specificities of the offers will not be announced until 24 hours before.

Additional details